TIP: Click on subject to list as thread! ANSI
echo: home_office
to: ED NELSON
from: WALTER LUFFMAN
date: 1996-10-27 20:46:00
subject: Re: TRADEMARK SHOW

-=> Quoting Ed Nelson to Walter Luffman <=-
 EN> You expressed some concern, Walter, about the Good Housekeeping seal
 EN> of approval.  And from my position of antiquity, you're wise to be
 EN> concerned. Just thinking idly, have you ever seen an "approved"
 EN> product that was _not_ advertised in GH? 
Not once!  Of course, I'm not a regular reader, but I spend the usual 
amount of time in doctors' offices, so I read it now and then.  (I've 
got to remember to take a computer magazine next time....)
 EN> What the Hearst Magazine Division is doing with _Popular Mechanics_
 EN> was, IMO, foreshadowed by the GH Seal operation.  The "quality" tools
 EN> one finds on the rack at Walgreen's now carry the "Popular Mechanics"
 EN> logo!  Alas, how some of the old staffers must feel! 
"Popular Mechanics" has become a brand-name for tools (I see them at 
Wal-Mart), and I treat it as nothing more than a brand-name.  If the 
quality is consistently high over the long run, I may be influenced 
by the logo.  If not...well, I'll be influenced, but not favorably.  
Personally, I like Stanley and Craftsman, because I've had good 
experience with those two brands over a period of decades.  (But I 
avoid "Sears"-brand tools -- just because they're sold in the same 
store, doesn't mean they're anywhere near the quality, or the lifetime 
warranty, of Craftsman!)
Walter, Team OS/2
wluffman@usit.net  walter.luffman@vdim.com
... Headline: Blow To Head Is Common Cause Of Brain Injury
--- Blue Wave/OS2 v2.30
1:123/70)
---------------
* Origin: BLUFF CITY BBS - Under OS/2 - Memphis, TN (901) 763-3784

SOURCE: echomail via exec-pc

Email questions or comments to sysop@ipingthereforeiam.com
All parts of this website painstakingly hand-crafted in the U.S.A.!
IPTIA BBS/MUD/Terminal/Game Server List, © 2025 IPTIA Consulting™.