From: "Mark" 

Yes, it's not a perfect science, keeping the wolves off your doorstep
 But other than to a relatively small number of people (Geo. has
been ahead of that curve), they're still exuding warm fuzzies, they do
harmless things like process corn into oil with no trans-fats, so everyone
wants to love them and seeing their name on PBS just reinforces those warm
fuzzies.


"John Beamish"  wrote in message
news:op.tkbidld7m6tn4t{at}dellblack.wlfdle.phub.net.cable.rogers.com...
That does, actually, make considerable sense.  I remember when Mobil used
to "sponsor" Masterpiece Theatre.

OTOH, of course, if you keep your name in front of the public then you keep
reminding them about what you're doing.  If you deal with end-users (and
not in a b-to-b environment) then reminding the public about your good
works is a good idea.  But if you're in a b2b situation (as I see ADM) then
you probably want to keep as low a profile as possible (just like
Blackwater).

On Sat, 09 Dec 2006 17:20:38 -0500, Mark  wrote:

> Perhaps this opinion is wrong, but I see it as smart public relations
> before
> the fact. Once they become bigger than ExxonMobil etc. the same people
> that
> hate big oil, Halliburton etc. will start to hate them, but if they keep
> their name in front of that group by paying off their favorite media
> outlets, they can prevent/slow down that eventuality.
>
>
> "John Beamish"  wrote in message
> news:op.tka83cm4m6tn4t{at}dellblack.wlfdle.phub.net.cable.rogers.com...
> But I don't see how funding PBS will increase the use of Ethanol --
> especially since much of it seems to be made from GM crops.  So, while I
> understand your answer, it doesn't really answer my question:  what
> useful
> target audience is ADM reaching on PBS?
>
> On Fri, 08 Dec 2006 13:56:20 -0500, Mark  wrote:
>
>> Ethanol.
>>
>> "John Beamish"  wrote in message
>> news:op.tj864yeem6tn4t{at}dellblack.wlfdle.phub.net.cable.rogers.com...
>> They sponsor at lot of NPR and PBS stuff.  I keep asking myself:  the
>> sort
>> of people who know what ADM does wouldn't ever (or hardly ever) get/use
>> anything from ADM so why does ADM fund NPR/PBS?
>>
>> On Fri, 08 Dec 2006 06:13:01 -0500, Geo  wrote:
>>
>>> "Mark"  wrote in message
>>> news:4578f76b$1{at}w3.nls.net...
>>>
>>>> still want to catch the Sunday morning TV pundits on the beach -- I
>>>> think
>>>> though, that I'll likely pass that up and just do the AM/FM thing
>>>> instead
>>>
>>> No big loss, the sunday morning tv pundits are just paid ADM spokesmen
>>> anyway.
>>>
>>> Geo. (ADM=Archer Daniels Midland, they own the building where most of
>>> those
>>> pundits have condos..)
>>>
>>>
>>
>>
>
>

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