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| subject: | Re: Microsoft in spin mode on Zune DRM |
From: mike On Fri, 6 Apr 2007 21:49:46 -0400, "Rich Gauszka" wrote: >Yet another Microsoft innovation - the flip-flop > >http://blog.wired.com/business/2007/04/microsoft_chang.html >Microsoft has wheeled into hardcore spin mode in the wake of Apple and EMI's >DRM announcement made on Monday. Jason Reindorp, head of marketing for Zune >at Microsoft, told the UK Times, "We've been saying for a while that we are >aware that consumers want to have unprotected content." Really? Then what >about the comments Reindorp made in February to The New York Times after the >publishing of Steve Jobs' no-DRM manifesto? Back then, Reindorp called Jobs' >anti-DRM statements "irresponsible, or at the very least na‹ve." How can you tell if Microsoft is lying? .... >[snip] > >Although many applauded Steve Jobs for his righteous no-DRM manifesto, few >believed much would come of it. When I posts Jobs' comments a few months back, I remember GlennM replied that it was a hot topic among the industry execs at the time. >Now that a heavyweight like EMI has hopped ...[snip] c/heavyweight/near bankrupt/ >[Jason] Reindorp[, head of marketing for Zune Microsoft] >went on to say, "This does open things up a little bit. It potentially makes >the competition more of a device-to-device or service-to-service basis, and >will force the various services to really innovate." Only problem is that Microsoft has not a clue how to innovate in this space (or probably any other space). I wonder whose intellictual property they are going to steal in order to feign innovation? http://www.groklaw.net/staticpages/index.php?page=2005010107100653 /m --- BBBS/NT v4.01 Flag-5* Origin: Barktopia BBS Site http://HarborWebs.com:8081 (1:379/45) SEEN-BY: 633/267 @PATH: 379/45 1 633/267 |
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