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echo: consprcy
to: All
from: Steve Asher
date: 2002-10-25 04:22:46
subject: VeriChip `Get Chipped` Promotion

VERICHIP CORPORATION LAUNCHES NATIONAL "GET CHIPPED" PROMOTION 
- FIRST 100,000 REGISTRANTS AND ALL QUALIFIED ADSX SHAREHOLDERS 
ELIGIBLE FOR $50 INTRODUCTORY SAVINGS

New Authorized VeriChip Centers and Distribution Centers established 
in Arizona, Texas and Florida  

PALM BEACH, FL - October 24, 2002 - Applied Digital Solutions, Inc. 
(Nasdaq: ADSX), an advanced technology development company, today 
announced the launch of a national "Get Chipped" promotion for 
VeriChip, a subdermal personal verification microchip.   

The first 100,000 registrants and all qualified ADSX shareholders will 
be eligible for a special introductory savings of $50 at the time of 
"chipping."  Details on the "Get Chipped" promotion
will be posted 
soon on the Company's website: www.adsx.com.  

The Company also announced that it has established four new Authorized 
VeriChip Centers and Distribution Centers in Arizona, Texas and Florida.  
Including these new centers, there are now seven Authorized VeriChip 
Centers in the United States:  Phoenix, Arizona; San Antonio, Texas; 
Naples, Florida; Port St. Lucie, Florida; McLean, Virginia; Boca Raton, 
Florida; and Sunrise, Florida.  

The "Get Chipped" registration program will assist the Company in 
determining where and when to establish future Authorized VeriChip 
Centers. The Company's fully equipped mobile center - ChipMobile - 
has increased its marketing efforts in the Southeast region, maintaining 
a full schedule of visits to recreation and stadium events, health clinics, 
nursing homes, and general 'awareness' locations. Those interested in 
seeing a photo of the ChipMobile, or in learning more about its schedule 
of community visits, are invited to visit www.adsx.com.  

Today's announcement comes two days after the Company issued a 
press release describing a ruling by the Food and Drug Administration 
(FDA) that VeriChip is not a regulated medical device "for security, 
financial, and personal identification/safety applications."  

As previously described by the Company, the marketing of VeriChip 
involves these three main categories:

VeriChip Subscribers (individuals who decide to "get chipped");

Authorized VeriChip Centers (healthcare facilities/distribution points 
where the sales of VeriChip and "chipping" procedures take place); and  

VeriChip System Affiliates (including law enforcement organizations, 
EMTs, hospitals, search and rescue units, nursing homes, commercial 
enterprises and government agencies) that will employ the proprietary 
VeriChip scanners for identification purposes.  

These three categories are all supported by the Global VeriChip 
Subscriber (GVS) Registry, which provides immediate access to a 
secure database containing Subscriber-supplied, personal verification 
information. The GVS Registry service is hosted and maintained by 
Digital Angel Corporation's (Amex: DOC) state-of-the-art operations 
centers in Riverside, California, and Owings, Maryland.  

Those interested in becoming VeriChip subscribers, in establishing an 
Authorized VeriChip Center, or in becoming an affiliate or partner in 
marketing VeriChip are invited to subscribe on-line or call this toll 
free phone number:  1 800-970-CHIP (2447).  

Based on the FDA's recent ruling, the Company will focus its initial U.S. 
marketing efforts on very promising applications for VeriChip related to 
security, financial anti-fraud and personal identification/safety.  

In the security field, the Company is actively developing applications for 
VeriChip in a variety of security, defense, homeland security and secure-
access applications.   

These opportunities include using VeriChip to control authorized access 
to government installations and private-sector buildings, nuclear power 
plants, national research laboratories, correctional facilities, and 
sensitive transportation resources.  

VeriChip is able to function as a stand-alone, tamper-proof personal 
verification technology or it can operate in conjunction with other 
security technologies such as standard ID badges and advanced 
biometric devices (e.g. retina scanners, thumbprint readers or 
face recognition devices).     

The concept of using VeriChip as a means for secure access could 
also be extended to include a range of consumer products such as 
PCs, laptops, cars, cell phones, and even homes and apartments.  

In the financial arena, the Company sees enormous, untapped potential 
for VeriChip as a personal verification technology that could help to 
prevent fraudulent access to banking (especially via ATMs) and credit 
card accounts.   

VeriChip's tamper-proof, personal verification technology would provide 
banking and credit card customers with the added protection of knowing 
their accounts could not be accessed unless they themselves initiated 
-- and were physically present during -- the transaction.  

One of the most promising areas being explored relates to identity theft 
protection. Crime statistics show that identity theft claims hundreds of 
thousands of victims every year.   

VeriChip offers a simple solution:  a tamper-proof, personal verification 
technology that will deter identity theft by making it virtually impossible 
for criminal elements to access someone else's financial accounts and  
records.

                        -==-

Source: Applied Digital Solutions - http://www.adsx.com/news/2002/102402.html

Cheers, Steve..

--- 
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