From: "Rich Gauszka" 

Jobs from the WDDC

"What about developers?

Have been trying to come up with a solution to letting developers write
Apps for the iPhone and keep it secure.
We've come up with a very sweet solution

Innovative new way for developing for mobile applications. based on iphone
having full safari engine...gives us tremendous capability web 2.0 + AJAX
apps

you can write amazing Web 2.0 apps that work exactly like apps on the
iPhone integrate w/ iphone services...can make calls, send e-mails, google
maps, etc.
instant distribution, easy to update, secure same as amazon or bank....run
safely on iphone with no sdk needed

you can build custom apps tha have the look and feel of the iPhone

custom app...corporate address book database using ldap

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