From: Tony Williams 

Hm. So basically you're looking at using a variation of the broadcast
TV/radio model for movies. No standalone adverts, but product placement
embedded everywhere in the film. Scuse me for being pessimistic, but that
sounds awful.

--
Tony

Geo wrote:
> "Tony Williams"  wrote in message
> news:43540652{at}w3.nls.net...
>
>
>>My point was that that control hasn't really been challenged yet because
>>  there was no perceived inconvenience to US customers.
>
>
> And they are setting this up so it will be perceived as a reason to upgrade,
> added capabilities in the new improved HDCP capable monitors. The consumers
> will never realize that their existing computer monitors are fully capable
> of showing the HD content. When the content is viewed on the existing
> monitor it will be fuzzy or it won't show, with the new monitor it's crystal
> clear HD quality. They will believe their eyes.
>
>
>>Understood, but if piracy becomes the norm then it will damage the
>>industry and everyone loses.
>
>
> No, what will happen is that a new business model will form to take
> advantage of whatever develops.
>
> In this case the content will need to include product placement or some
> other form of ads because it's far too easy to edit commercials out of
> whatever is being distributed in digital form. Some parts of the industry
> will suffer, such as sony entertainment and all the other copyright
> leeches/middlemen but the folks who create the entertainment will learn to
> sell product placement and get paid up front before the content is even
> produced, once produced there won't be a need to furnish some distribution
> company with profits because distribution will be provided free via a
> fileshare type network. Additional funds can be generated by selling high
> quality DVD sets via their website (address included at end of video).  It
> is a workable model, the folks who produced "Global
Frequency" have already
> realized there are other ways besides the networks.
>
> -----------
> http://www.wired.com/news/digiwood/0,1412,67986,00.html
>
> Whether all the internet buzz ultimately revives the show, Rogers said he
> has learned much from the leak and about the power of the internet.
>
> "It changes the way I'll do my next project," said Rogers.
If he owned the
> full rights, he said, "I would put my pilot out on the internet in a
> heartbeat. Want five more? Come buy the boxed set." He urged other creators
> to do the same.
> -------------
>
> If someone like that leads the way and proves it a workable model, major
> changes will begin to happen.
>
> Geo.
>
>

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