TIP: Click on subject to list as thread! ANSI
echo: mystery
to: FRED RUNK
from: SAM WARING
date: 1996-07-01 09:23:00
subject: Messaging and authors

On 24 Jun 96 Fred Runk said this about that to Sam Waring:
 
 SW>> Bookdealer's choice.  
 
 FR> Really?  I guess I thought the publishers had some say in that. 
 
     The only thing publishers get to tell us about is what kinda dreck 
they're intending to publish *this* season, and how much discount or co-op 
advertising they'll allow us (it's never enough, of course).  Many 
publishers will put category suggestions against the titles in their 
frontlist catalogues each season, but they can't impose it on us from 
above.  The category suggestions can be helpful at times; with some of the 
things they see fit to publish, the only categories that come to *my* mind 
at cataloguing time are "trash," "junk," "waste of paper," and several 
unprintable descriptions.
 
 SW>> I've seen her latest books put in "mystery" with her earlier ones 
 SW>> and also in mainstream fiction, in different stores.
 
 FR> I have seen cases where a book was shelved in two areas, mostly when
 FR> the author writes something outside of the usual area of speciality.
 
     Sure; you want to make certain that your customers don't miss their 
favorite author's new title simply because sie decided to write something 
outside hir usual range.
... Well, if I called the wrong number, why did you answer the phone?
--- PPoint 2.00
---------------
* Origin: Shallow end of the gene pool (1:382/91.12)

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