EP> MS>    I'd say the problem is not "the media" but the NRA leadership.
EP> MS>    If the big media (daily papers, TV, etc.) won't run the ads, a 
EP> creative
EP> MS>NRA leadership would have made ads that it would have
EP> MS>contracted with non-chain billboard companies and
EP> MS>independent weeklies to run.  These media outlets are
EP> MS>typically financially in no place to refuse any ad.
EP> 
EP>         Only one problem, Matt. How many people *read* the Weelbash
EP>         Weekly? And aren't those people *already* on our side, by in
EP>         large? We need media outlets in *urban* areas; and those are
EP>         denied to us. 
    Down here in North Carolina, most "throwaway" weeklies are in urban areas 
such as Raleigh or Greensboro or Winston-Salem.  They are widely read by 
yuppie types and by urban soccer mom types.  Their core readership seems in 
the late 20s-early 40s and college graduates, based on ads.
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