TIP: Click on subject to list as thread! ANSI
echo: automobile_racing
to: All
from: Sean Rima sean
date: 2004-02-09 19:16:38
subject: F1: Jordan signs agreement with TMA

Jordan Grand Prix has signed an agreement with TMA, a strategic marketing
agency, for the provision of design services.

"Jordan enjoys a unique positioning within the F1 paddock as the team with a
bit of fun and personality. 2004 will see the rejuvenation of Jordan Grand
Prix, and a strengthening of this brand positioning. TMA, with their
experience of working with major global brands, will be instrumental in
helping us to achieve this," said Mike Hall-Taylor, Head of Marketing and
Brand, Jordan Grand Prix.

Ian Shortman, MD of TMA, said, "TMA will provide Jordan with a range of
design services, including press, sponsorship and fan club collateral for
the 2004 season.  In return, we look forward to adding an exciting new name
to our client portfolio -- and receiving certain partnership benefits, which
will enhance our credentials when marketing TMA to new and existing
clients."

-jordan-


http://www.motorsport.com -- your source for motorsport news on the Internet



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