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echo: home_office
to: VIJA ABOLINS
from: RT POLLOCK
date: 1997-01-25 18:27:00
subject: Business Plan

 VA> But a business plan as to how and what I am going to do, is like giving
 VA> away a trade secret.
Agreed, it sometimes does seem that way...
 VA> It gets worth when one is just starting a new business.  One is
 VA> telling someone else of a 'good idea' before it has a chance to get
 VA> started on it.  As there is no such a thing as a 'confidentiality'
Ahhhhh, but there is a bit of "protection": corrupt bank officers that
are caught "trading ideas openly" with anybody at all and who may cause
to use an original idea, risk not only their jobs but also incurr the
full wrath of Madame Justice. The thing is, though, _proving_ and
establishing grounds against a pretext of "use of inside information",
something that runs contrary to the established ethics of banking.
 VA> ...this brand new idea can land in the hands of someone else before
 VA> the original person can establish it self in it.
That fear is always present, and yet it can be controlled. How ? By
preparing a presentable documentation that is structured so as to
appeal to a lenders' sense of "what can I get out of it in how short a
time and with as little damned direct involvement ?". In other words,
there's a "right way" and a "wrong way" to the preparation of a new
business' Business Plan. Build 'em up, keep 'em there, and don't give
away anything more than what is apparent: how their monies will make
monies for them. Never mind about the nitty-gritty-ditty _operational_
details: always be `generic' in tone and demeanour throughout the
document, maybe even to point-out the success rate for others already
doing the same thing. PROJECT yourself: indulge in a bit of futuristic
fancy, but don't overdo it. Show _truthful_ and _realistic_ numbers, never
pull these out of a hat. Last, but not least, demonstrate that you're
willing to take just a "wee bit" less than you're asking for: show 'em
that you're flexible, in other words.
BTW, are you related to August Abolins ?
Semper Fi
RTP
~~~ PGPBLUE 3.0 
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