In article , 
grizzlieantagonist{at}earthlink.net says...
> On Fri, 11 Mar 2005 22:35:58 -0800, Mark Borgerson
>  wrote:
> 
> >In article , 
> >grizzlieantagonist{at}earthlink.net says...
> >> On Fri, 11 Mar 2005 09:15:49 -0800, Mark Borgerson
> >>  wrote:
> >> 
> >> >In article
, 
> >> >greg1199{at}yahoo.com says...
> >> >> 
> >> >> Viking wrote:
> >> >> > Macy's ad--men standing around, waiting
obediantly to carry what the
> >> >> > woman buys. Text: "Golfers bring caddies.
Shoppers bring husbands."
> >> >> >
> >> >> > Let them know what you think:
> >> >> >
> >> >>
http://www.macys.com/catalog/syndicated/remote/remotesyndication.ognc?Brand=FDSSURVEY
> >> >> 
> >> >> My response to the add:
> >> >> 
> >> >> Despite the stated purpose of this comment box, I
cannot tell you of an
> >> >> in-store experience, because I will no longer be in
any of your stores.
> >> >>  Why?  I find one of your recent advertisements
greatly offensive and
> >> >> insulting.  The add shows men standing around,
waiting obediantly to
> >> >> carry what their wives buy. The text reads,
"Golfers bring caddies.
> >> >> Shoppers bring husbands."
> >> >> 
> >> >> Firstly, whoever wrote that is a flat sexist who
thinks of men as
> >> >> little more than servants women use to do the heavy
lifting.  Also, has
> >> >> it occurred to you that men do, at times, use your
store?  This will
> >> >> undoubtedly come as a shock to someone dim enough to
liken married men
> >> >> to golf caddies, but the floor space you use to sell
men's clothing
> >> >> often attracts .... men, and you arrogantly take
them for granted when
> >> >> you insult them.
> >> >> 
> >> >> Why do you insult men in an effort to woo female
shoppers?  Is it your
> >> >> opinion that women enjoy seeing men insulted?  Is it
therefore your
> >> >> opinion that most women, even married women, hold
men in some degree of
> >> >> contempt?  What would lead you to believe such a
thing about women?
> >> >> 
> >> >> If I receive some incentive from you, I may
reconsider whether to
> >> >> enter, ever again, one of your stores.  Otherwise,
Dillards is just as
> >> >> good, and they don't insult men for fun and profit.
> >> >> 
> >> >\
> >> >You could have added:   "Since when are the golfers
using the caddies'  
> >> >money  to pay the greens fees?"
> >> >
> >> >
> >> >Mark Borgerson
> >> >
> >> 
> >> 
> >> Really, BM?
> >> 
> >> If someone else had said what you just said, you would have responded
> >> by challenging that person to prove that women use their husband's
> >> money to shop in all instances.
> >> 
> >> And then if that person had bothered to respond that married women use
> >> their husband's money to shop in MOST instances, you would have
> >> responded, "That's probably true, but can you PROVE it? 
And aren't
> >> there a large number of unmarried female shoppers?  And besides,
> >> aren't most married women at least employed PART-TIME, so who's to say
> >> whose money they're spending?"
> >> 
> >> In the end, you would have pedanticized this secondary factual issue
> >> to death in order to draw heat away from the overriding issue of
> >> whether this ad was appropriate - and you probably would have found
> >> some other reason to justify the ad.
> >> 
> >> So you're willing to allow yourself the freedom to criticize
> >> women-firstism once in a while, are you?  When are you going to allow
> >> others that same freedom?
> >> 
> >> 
> 
> >I've never tried to stop anyone from criticizing anything.  I just try
> >to point out those instances when  their arguments get a bit ridiculous.
> >The analogy between shoppers and  was faulty and I pointed it out.
> 
> 
> >Thank you for filling in the details.
> 
> 
> 
> I didn't fill in any details.  I simply pointed out how you were
> holding yourself to a different standard than you hold others, and I
> still maintain that.
> 
Well I still admire your pedantry, whether real or simulated.   ;-)
> 
> >>Is 'pedanticize' even a real word?  I couldn't find it in any of the
> >online dictionaries.  Maybe  it only appears in those special 
> >dictionaries they give to lawyers!   ;-)
> >
> >
> >Mark Borgerson
> 
> 
> It probably isn't a real word.  I tried to find in my dictionary a
> verb form of "pedant" or "pedantic" and couldn't
find one - so I
> exercised some creative liberties to manufacture "pedanticize" because
> it seemed to fit.
> 
> 

I think it worked OK.   Life would be pretty frustrating if everything
we wrote had to conform either to the standards of technical manuals
or legal briefs.


Mark Borgerson


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